SO, WHAT’S IN STORE
IN DECEMBER 2024?

👀 More to come shortly…

Event key:

🟥 Interview
🩵 Presentation
🟣 Demo/workshop

ALL our sessions are interactive, so cameras on and get your questions ready to ask!

SLT SUMMIT: How Can You Sharpen Your Commercial Insight?

⏰ 11am, Tuesday 3rd December 2024

When leading an agency, understanding how your business makes money – and how to make sure it keeps making money – is critical.
In our next SLT Summit, Rachel Raphael is here to help you sharpen your economic edge. This session is about pushing your commercial understanding further and applying it strategically, so you can become a more commercially savvy leader.
While Rachel isn’t a CFO, during her time in agencies, she knows from experience just how important it is to get a handle on the financial facts and figures. This session will focus on answering those foggy financial questions and give you the tools to confidently lead with a commercial mindset.

⏰ 2pm, Thursday 5th December 2024

“We’ve all been there,” says Ralph Harrison, sales and marketing director at Cubit Tech. “You’re trying to secure a new client, and suddenly you’re faced with a barrage of IT compliance requirements. Often the client needs you to conform with this, and with that, and it just becomes a nightmare.”
Ralph argues that agencies should take this seriously. Why? Because having proper IT policies and security measures in place not only keeps you compliant but also makes your agency look more professional in front of clients, ultimately helping you win more work.
Think compliance is just boring admin? Think again. In this technical mastermind, we’re diving deep into how agencies can streamline their compliance processes, strengthen their cybersecurity, and avoid the operational and reputational pitfalls that come with getting it wrong.

⏰ 11am, Tuesday 10th December 2024

For agencies, it’s easy to focus on client campaigns and let your own marketing efforts slide. But according to Dan Knowlton, co-founder of Knowlton Marketing, investing in your agency’s marketing is critical.
Not only this, but constantly combining new, viral tactics with a traditional marketing funnel has helped bring their agency to a wider audience – and also shattered the perception of B2B marketing as ‘boring’.
In this session, Dan will show us how effectively his agency has invested in its own marketing – and how it’s ultimately led to further awareness, trust, and winning big clients.

⏰ 2pm, Thursday 12th December 2024

Employee motivation and retention are key to a thriving agency, but how do you ensure your top talent stays invested in your company’s success? It might be time to set up an EMI scheme… (we’ve even done this ourselves at Agency Hackers!)
In this session, we’ll dive into just what EMI schemes are, how they work, and most importantly, whether they’re the right move for your business. We’ll be joined by Joanne Colwell from GTP Tax to walk us through the nuts and bolts of the process, and Pam Phillips, co-founder of de Jong Phillips, who will talk us through when and if setting up an EMI scheme is right for you.
If you’re interested in investing in a powerful retention tool, as well as future-proofing your agency, this is the session for you.

⏰ 11am, Tuesday 17th December 2024

As we bid farewell to another year, it’s time to reflect with the Agency Hackers gang on the challenges, successes, and surprises that 2024 has thrown the agency world.
From the first Labour Budget in 15 years, to client struggles, budget cuts, the implementation of AI, big pitch wins, and even surprising new ventures, there’s plenty to unpack.
We’ll dive into it all, and maybe even drop a few cheeky insights from Q1’s Forecast report if you’re lucky…