For agencies, it’s easy to focus on client campaigns and let your own marketing efforts slide. But according to Dan Knowlton, co-founder of Knowlton Marketing, investing in your agency’s marketing is critical.

Not only this, but constantly combining new, viral tactics with a traditional marketing funnel has helped bring their agency to a wider audience – and also shattered the perception of B2B marketing as ‘boring’.

In this session, Dan will show us how effectively his agency has invested in its own marketing – and how it’s ultimately led to further awareness, trust, and winning big clients.